Citizens Financial Group: Corporate Social Responsibility Reports

CSR reports are full of data, details, and information that need to be communicated clearly. The challenge is making that information approachable enough that people actually want to engage with it.

We evolved Citizens Financial Group’s CSR reports from brochure-style booklets into more engaging, reader-friendly publications. Working within their existing brand guidelines, we introduced stronger hierarchy, more visual variety, and clearer ways to organize and present the information. The result was a series of reports that made a substantial amount of content feel easier to navigate and more inviting to read.

Below are samples from two of our collaborations.