Corporate Social Responsibility (CSR) reports contain an enormous number of details and data points, all of which contribute to the annual message and theme. How that information is designed and displayed in conjunction with the written words can increase reader comprehension and lengthen attention spans.

We evolved Citizens Financial Group’s CSR reports from brochure-style booklets to data-filled, reader-friendly presentations. As we do with many clients, we utilized their existing brand guidelines and adapted them to suit a more formal environment. Below are samples from two of our collaborations.